This 2022 campaign for Avlon Europe showcases the brand’s commitment to the science of haircare, founded by renowned Master Chemist, Dr. Ali Syed. Known for its professional haircare products designed specifically for African descent hair, Avlon has built a strong heritage and a fantastic reputation globally.
The stunning visuals in this campaign were captured by hair photographer Chris Bulezuik, bringing out the artistry of the hair in every shot. Hair styling was expertly led by the Avlon Creative Team, including Jacqui Mcintosh, Lathaniel Chambers, Pashcan’el Mitchell, and Regina Messsen. The hair looks highlight the texture and versatility of African descent hair, presented with a balance of creativity and precision.
Styling was provided by Clare Frith, and makeup by Kym Menzies Foster, enhancing the visual impact of each hairstyle and ensuring a cohesive, high-fashion aesthetic throughout the collection.